Small business festival program unveiled

City of Greater Geelong CEO Ali Wastie and Geelong Chamber of Commerce chief Jeremy Crawford. (Supplied)

The 2024 Geelong Small Business Festival (GSBF) program is now live, with ThatsMyFace founder Nadia Lee announced as the event’s keynote speaker.

The popular festival, now in its 14th year, will run more than 50 free and low-cost events from August 12 to 23, with a special launch event at The Pier Geelong on Thursday, August 8.

In 2023 the Geelong Chamber of Commerce partnered with the City of Greater Geelong to deliver what was hailed as the most successful GSBF yet, and will continue in that role for this year and next year’s festivals.

Chamber chief executive Jeremy Crawford said changes had been made to make the event even more accessible this year.

“After a very successful inaugural partnership in 2023, this year will be even bigger with a jam-packed program condensed into two weeks and collated into key themes for business to make the most of the festival,” he said.

“We are incredibly excited to bring Nadia Lee to Geelong, a pioneering AI futurist, along with so many sessions for leaders to capitalise and focus on their business.”

Mayor Trent Sullivan echoed Mr Crawford’s sentiments, emphasising the festival’s expanded footprint throughout Geelong, the Bellarine Peninsula and Torquay.

“This strategic alignment brings together regional business leaders, experts, and industry organisations to share invaluable insights and strategies for success,” Mayor Sullivan said.

“The Geelong Small Business Festival is a great opportunity to learn new skills, gain knowledge, be inspired by innovative ideas, and discover new ways of doing business.

“There’s something for everyone, from how to start a business, social media and managing people, to social responsibility, sustainability and marketing.”

Visit gsbf.com.au for the full festival program and more information on registering for events.