A new city market is coming to Geelong’s Little Malop Street next month to celebrate regional produce and creativity.
Chef Simon Toohey and event specialist Kieran Blood have come together in a partnership titled Barwon Events as Geelong City Market’s operator, which will officially launch on October 25.
Mr Toohey said the market was a great chance to shine a light on the region’s produce while inspiring genuine connections between producers and their communities.
“At a time when costs are rising and the world feels a little heavier, places like this become havens,” he said.
“You can discover food and creations that are affordable, different, and brimming with excitement… and it’s more than just a market.
“It’s about giving our makers, bakers, growers and creators a voice with a platform to say to Geelong, the Bellarine and beyond that we’re here, we’re proud, and we can’t wait to share what we do.”
The market will be held every Saturday to showcase the best of Geelong and the Barwon region, including seasonal produce, artisan goods, street food, live entertainment and cultural experiences.
Mr Blood said he was looking forward to people enjoying the market and that it would celebrate the region’s talent and community.
“We can’t wait to welcome you, to feed you, to surprise you, and to remind you just how special Geelong truly is,” he said.
“It’s a safe space, an inclusive space, and above all, an extension of what we love about the region from us, from every stallholder, and from the community we’re building together.”
City of Greater Geelong mayor Stretch Kontelj said the market would build on the region’s reputation as a vibrant and welcoming destination.
“We’re thrilled to see the Geelong City Market moving ahead,” he said.
“This initiative will breathe new life into Market Square Mall and provide a space where locals and visitors can come together, support local traders and celebrate what makes our region unique.”
Greater Geelong makers, growers and small businesses interested in hosting a stall at Geelong City Market should visit issimomarkets.com/bookings/364912 to register their interest.